Pin Promotions: How Are You Using Them In Your Marketing?

Whether you are promoting a product, service, cause or an idea, lapel pins can be a very useful and cost effective marketing strategy.

Used ineffectively and you simply SPEND MONEY. The pins will be handed out at a tradeshow perhaps and the remaining pins will sit in boxes in storage.

In this blog post we will briefly highlight some of the best ways you can use lapel pins in your marketing:

1. Tie your product or name brand to a worthy cause or charity to build good will. Avon and breast cancer come to mind. Be sure to read that article as you will see exactly how they have done it masterfully.
2. Are you a NASCAR fan?  NASCAR has also done this as well. In fact, they have created their own foundation which raised over 1.8 million dollars last year alone. Would you like the details of NASCARS pin marketing campaign?  Be sure to read it closely.
3. Are you not sure if your pin design will be successful? Did you know that your customers would be more than happy to tell you which pin designs are their favorites they would like to buy from you? Here is an article on using customer surveys for your pin designs.
4. How about having a pin promotional design contest? Here is an article that will really get your customers involved in your community.
5. Reward your shoppers with a recognition award for their purchases. Want to know how? Here is an article on a marketing lesson from curves
6. Use strategic alliances and joint ventures to distribute your lapel pins. Learn how the kentucky derby festival has done this over and over again for the last 37 years. In fact this one article has 5 outstanding pin promoting lessons alone.
7. Get a celebrity to design your pin! Notice how the white ribbon alliance for safe motherhood teamed up with Sarah Ferguson the Dutchess of York in this crusuade. Could you do something similar?
8. Learn how to get a your neighborhoods school baseball team to market your business for free in this next article. This is very easy to do once you understand the idea behind it.
9. Create a frequent shoppers club and then make it easy for them to join. When they wear their pin they get special discounts or bonuses. People will want to know how to get one. Don’t quickly dismiss this easy to impliment promotional idea.

There you have it. Nine outstanding pin promotional ideas you can use immediately.

Remember, you didn’t have to pay expensive marketing fees for these ideas either. Instead your friendly lapel pins manufacturer wants you to succeed by not only giving you the best possible pricing but offering you marketing pin promotions that have been proven to work.

Why not contact us now for 30-50% off typical wholesale pricing?

Did You Find This Article Helpful?

We invite your comments and your ideas below.

Related posts:

1. NASCAR Pin Marketing Ideas
2. Customized Promotions
3. Cheap Promotions: Great Idea For Your Business
4. Pin Promotions Lesson From Avon
5. Pin Promotion Idea Using Contests

Tags: AVON, kentucky-derby, Kentuckyderby, nascar, pin+marketing, pin-marketing, pin-promotions, pinpromotions, promotional+marketing, promotional-items, promotional-products

This entry was posted on Friday, March 27th, 2009 at 1:38 pm and is filed under Pin Marketing Ideas. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.